I had an opportunity to talk with Eric Weber of Pet Play on a Podcast yesterday and hear about his business, his background, and the opportunity he is offering. Pet Play is a premium priced pet food business and, you have to ask yourself does the world need another pet food supplier and why does he think he has the answer. Well it ends up Eric has a pretty substantial background having created and established the Fancy Feast Cat Food brand for Nestle and brought another premium brand to market in Japan. He clearly knows the industry, the customer, and what is needed in a product. But, I talk too much, listen to the Podcast and hear him talk about it in his own words.