It is obvious that as companies grow, they need to find qualified candidates to fill openings. One thing is seems to be changing radically is how to look. One traditional mechanism, newspaper classifieds, are being turned upside down by Internet classifieds as described on the CBS Evening News earlier this evening. In their story, it’s not even close.
When the owner of a San Francisco coffee house and Laundromat (the concept should be a story in its own right) posted an add in the San Francisco Chronicle and another online with Craigslist, the results were dramatic, 4 responses from the Chronicle ad and 400 from Craigslist. That’s a 100X difference in response rate. I wouldn’t even want to begin the calculation on ROI since the Craigslist post was free!
So, there are alternatives and, if you are looking to hire, the best tool for the candidate search might just be the free one.