Is Social Media a Fad?

I put this post up on StartupCoast, but thought I would also put it up on the buzz.

There are still quite a few entrepreneurs and business leaders who think that Social Media is a passing fad. I think this is an extremely short sided viewpoint. Erik Qualman, author of Socialnomics, is certainly agrees. He put up a short video on YouTube the other day that stresses his point and is certainly worth looking at. For one, he gives an answer to the always asked question, “What is the ROI of Social Media?”

As a side, I like that he used “Right Here, Right Now” by Fatboy Slim.

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